Available AWD

The available electronic all-wheel-drive feature on Prius was designed to provide traction up to 43 mph. And with a manufacturer-estimated combined 50 mpg, it encourages you to expand your horizons.

Interior cargo

The rear hatch of Prius opens up to reveal a large cargo space that’s ready to help you carry all your favorite gear.

Up to 65.5 cu. ft. of cargo

With up to 27.4 cu. ft. of cargo capacity with the seats up, or 65.5 cu. ft. with the seats down, you can take your pick of adventure. Bring your friends, dog, gear or all of the above. There’s no reason to leave any of the fun behind.

Available cross bars

Think outside the car. The available accessory cargo cross bars on Prius offer even more space—and possibilities—for your next outing.

60/40 split fold-down rear seats

The 60/40 split rear seats make it easy to transform the interior of Prius to fit more of your favorite things. With up to 27.4 cu. ft. of space with the seats up, or 65.5 cu. ft. with the seats folded, Prius can easily carry large cargo items and your favorite adventure buddies.

Modern interior

Helping make the road a safer place with Pedestrian Detection (PCS w/PD) helps keep the road safe by detecting a pedestrian under certain daytime conditions. If the system determines that the possibility of frontal collision with a pedestrian is high, it prompts the driver to take evasive action and brake by using an audio/visual alert. If the driver reacts and brakes, the system may use Brake Assist (BA) to provide additional brake force. If the driver doesn't react and brake and the system determines that the risk of collision is high, the system may automatically apply the brakes, reducing speed to help mitigate the impact or avoid the collision entirely, if possible.

Lane Departure Alert with Steering Assist (LDA w/SA)

Under certain circumstances, Lane Departure Alert (LDA) is designed to detect lane departure on roads with visible lane markings. LDA only activates when you’re traveling at a speed of 32 mph or faster. When you hear and see the alert, after carefully checking the road around you, you should safely direct your vehicle back to the center of your lane. In addition, Prius's Toyota Safety Sense P (TSS-P) and Electronic Power Steering (EPS) include Steering Assist (SA) functionality. When it’s activated and senses that you’re unintentionally drifting, the system may automatically make small corrective steering inputs to help keep your vehicle in its lane.

Full-Speed Dynamic Radar Cruise Control (DRCC)

Intended for highway use and similar to "constant speed" cruise control, Full-Speed Dynamic Radar Cruise Control (DRCC) lets you drive at a preset speed. DRCC uses vehicle-to-vehicle distance control, which is designed to adjust your speed, to help you maintain a preset distance from vehicles ahead of you that are driving at a slower speed. DRCC uses a front-grille-mounted radar and an in-vehicle camera to detect vehicles and their distance. If a driver is traveling slower than you, or within your preset range, DRCC will automatically slow your vehicle down without deactivating cruise control. If DRCC determines you need to slow down more, an audio and visual alert notifies you and brakes are applied. When there's no longer a vehicle driving slower than your preset speed in front of you, DRCC will then accelerate and regular cruise control will resume.

Automatic High Beams (AHB)

The Automatic High Beams (AHB) feature is a safety system designed to help you see more clearly at night. Designed to activate at speeds above 25 mph, AHB relies on an in-vehicle camera to help detect the headlights of oncoming vehicles and taillights of preceding vehicles, then automatically toggles between high and low beams accordingly to provide the appropriate amount of light. By using high beams more frequently, the system may allow earlier detection of pedestrians and obstacles.

Blind Spot Monitor (BSM) with Rear Cross-Traffic Alert (RCTA)

The available Blind Spot Monitor (BSM) with Rear Cross-Traffic Alert (RCTA) helps you identify vehicles that might be in Prius's blind spots. When you use your turn signal and BSM detects a vehicle, it warns you with a flashing indicator light on the appropriate outside mirror.

Integrated backup camera

When you're in Reverse, the standard backup camera activates and gives you a view of what’s happening directly behind your car. Let this feature help you when you’re backing up or parking in a tight spot.

ToyotaCare

Toyota is devoted to safety and dependability, and proper vehicle maintenance is important to both. That’s why we include a no cost maintenance plan with the purchase or lease of every new Toyota Prius for two years or 25,000 miles, whichever comes first.

Star Safety System and eight airbags

Prius comes standard with eight airbags and the Star Safety System, a suite of six advanced safety features that includes enhanced Vehicle Stability Control (VSC), Traction Control (TRAC), Anti-Lock Brake System (ABS), Electronic Brake-force Distribution (EBD), Brake Assist (BA) and Smart Stop Technology® (SST).

Sculpted exterior

Prius's iconic look suits any setting, no matter where your curiosity takes you. Its sleek lines, active grille shutter, aero stabilizing fins and underbody panels all work together to smooth airflow, which in turn helps maximize fuel efficiency. Each of Prius' striking features is purposefully designed to encourage you to embrace more life moments with fewer concerns.

Fog lights and LED accent lights

Rain or shine, Prius will take you there. The fog lights that come standard on AWD grades are designed to increase your visibility while driving through fog, and the LED accent lights add to the vehicle’s stun factor.

Redesigned Headlights and Taillights

Turn heads whether you’re coming or going. Prius's redesigned LED headlights and taillights are as effective as ever, shining bright and completing the stylish look.

Unique 15-in. wheels

Prius now offers an AWD-e grade, so you can confidently take on the road ahead. With low-rolling resistance tires and aerodynamic covers that can handle various climates, you can boldly trek through nature's elements while enjoying a comfortable ride.

Available 17-in. alloy wheels

The lightweight aluminum alloy wheels on Prius add just the right amount of attitude. These available 17-in. wheels are topped with titanium-finished inserts or available accessory black wheel inserts to ensure all eyes are on this hybrid.

2019 Prius L Eco 1.8L 4-Cyl. Hybrid

• Starting *MSRP: $23,770
• Engine: 1.8-Liter, 4-cylinder Aluminum DOHC 16-Valve with Variable Valve Timing with intelligence (VVT-i), EV74/ECO/POWER Modes; 96 hp @ 5200 rpm (71 kW @ 5200 rpm), 105 lb.-ft. @ 3600 rpm (142 N•m @ 3600 rpm)
• Transmission: Electronically controlled Continuously Variable Transmission (ECVT)
• Performance: Hybrid system net power: 121 hp (90kW)
• Fuel Economy:58/53/56 mpg city/highway/combined
• Interior Features:
Smart-flow climate control system with pollen filtration, 4.2-in. color dual Multi-Information Display (MID) with customizable screens including Energy Monitor, Hybrid System Indicator and ECO Score, ECO Savings Record, Drive Monitor, ECO Wallet, ECO Diary, climate control, driver support systems and audio system content, Fabric-trimmed front seats; 6-way adjustable driver's seat; 4-way adjustable front passenger seat, 60/40 split fold-down rear seats with center armrest, Full-Speed Range Dynamic Radar Cruise Control (DRCC), Tilt/telescopic steering wheel with audio, Multi-Information Display (MID) and Bluetooth® hands-free phone controls, Digital instrumentation with speedometer, fuel gauge, odometer, current and average fuel economy, distance to empty, shift-position indicator and EV74/ECO/POWER Mode indicators, Upper door trim with chrome accent, soft-touch door armrest area with chrome accent interior door handles, Smart Key System on driver's door with Push Button Start, Power windows with auto up/down, Power door locks, Matte-black center console with armrest and storage compartment, Cargo area lightweight tonneau cover, One front 12V auxiliary power outlet, Extendable dual sun visors with illuminated vanity mirrors, Rear dome light and cargo area light, Two front and two rear cup holders; two front and two rear bottle holders.
• Exterior Features: Bi-LED projector low- and high-beam headlights with auto-off feature, LED Daytime Running Lights (DRL) with on/off feature, LED taillights and stop lights, LED clearance lights, Active grille shutter, Color-keyed outside door handles, Heated power outside mirrors with folding feature, 15-in. 5-spoke alloy wheels with full wheel covers and P195/65R15 tires, Washer-linked variable intermittent windshield wipers, Color-keyed roof-mounted shark-fin antenna.
• Multimedia: Entune™ Audio — includes 6.1-in. touch-screen display, AM/FM, CD player, six speakers, auxiliary port, USB 2.0 media port with iPod ® connectivity and control and two rear USB 2.1A ports, advanced voice recognition, hands-free phone capability, phone book access and music streaming via Bluetooth® wireless technology, Siri® Eyes Free, and integrated backup camera display. See toyota.com/entune for details.

2019 Prius LE 1.8L 4-Cyl. Hybrid

• Starting *MSRP: $24,980
• Engine: 1.8-Liter, 4-cylinder Aluminum DOHC 16-Valve with Variable Valve Timing with intelligence (VVT-i), EV74/ECO/POWER Modes; 96 hp @ 5200 rpm (71 kW @ 5200 rpm), 105 lb.-ft. @ 3600 rpm (142 N•m @ 3600 rpm)
• Transmission: Electronically controlled Continuously Variable Transmission (ECVT)
• Performance: Hybrid system net power: 121 hp (90kW)
• Fuel Economy:54/50/52 mpg city/highway/combined
• Interior Features: Smart-flow climate control system with pollen filtration, 4.2-in. color dual Multi-Information Display (MID) with customizable screens including Energy Monitor, Hybrid System Indicator and ECO Score, ECO Savings Record, Drive Monitor, ECO Wallet, ECO Diary, climate control, driver support systems and audio system content, Fabric-trimmed front seats with extended seatback pockets; 6-way adjustable driver's seat; 4-way adjustable front passenger seat, 60/40 split fold-down rear seats with center armrest, Full-Speed Range Dynamic Radar Cruise Control (DRCC), Tilt/telescopic steering wheel with audio, Multi-Information Display (MID) and Bluetooth® hands-free phone controls, Digital instrumentation with speedometer, fuel gauge, odometer, current and average fuel economy, distance to empty, shift-position indicator and EV74/ECO/POWER Mode indicators, Upper door trim with chrome accent, soft-touch door armrest area with chrome accent interior door handles, Smart Key System45 on driver's door with Push Button Start, Power windows with auto up/down, Power door locks, Matte-black center console with armrest and storage compartment, Cargo area tonneau cover, One front 12V auxiliary power outlet, Extendable dual sun visors with illuminated vanity mirrors, Rear dome light and cargo area light, Two front and two rear cup holders; two front and two rear bottle holders.
• Exterior Features: Bi-LED projector low- and high-beam headlights with auto-off feature, LED Daytime Running Lights (DRL) with on/off feature, LED taillights and stop lights, LED clearance lights, Active grille shutter, Color-keyed outside door handles, Heated power outside mirrors with folding feature, 15-in. 5-spoke alloy wheels with full wheel covers and P195/65R15 tires, Washer-linked variable intermittent windshield wipers, Intermittent rear window wiper, Color-keyed roof-mounted shark-fin antenna.
• Multimedia: Entune™ Audio — includes 6.1-in. touch-screen display, AM/FM, CD player, six speakers, auxiliary port, USB 2.0 media port with iPod ® connectivity and control and two rear USB 2.1A ports, advanced voice recognition, hands-free phone capability, phone book access and music streaming via Bluetooth® wireless technology, Siri® Eyes Free, and integrated backup camera display. See toyota.com/entune for details.

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• Starting *MSRP: $25,165
• Engine: 1.8L 4-Cyl. ECVT Hybrid
• Transmission: Electronically controlled Continuously Variable Transmission (ECVT)
• Performance: EV/ECO/POWER Modes; 95 hp @ 5200 rpm (71 kW @ 5200 rpm), 105 lb.-ft. @ 3600 rpm (142 N•m @ 3600 rpm)
• Fuel Economy:58/53/56 mpg city/highway/combined
• Interior Features: Smart-flow climate control system with pollen filtration, Fabric-trimmed front seats with seatback pockets; 6-way adjustable driver's seat; 4-way adjustable front passenger seat, 60/40 split fold-down rear seats with center armrest, Tilt/telescopic steering wheel with audio, Multi-Information Display (MID) and Bluetooth® hands-free phone controls, Upper door trim with chrome accent, soft-touch door armrest area with chrome accent interior door handles,
• Exterior Features: Bi-LED projector low- and high-beam headlights with auto-off feature, Bi-LED projector low- and high-beam headlights with auto on/off feature, LED Daytime Running Lights (DRL) with on/off feature, 15-in. 5-spoke alloy wheels,
• Radio and Technology: Entune™ Audio — includes Entune™ Multimedia Bundle (6.1-in. touch-screen display, AM/FM CD player, six speakers, auxiliary audio jack, USB 2.0 port with iPod® connectivity and control, advanced voice recognition, hands-free phone capability, phone book access and music streaming via Bluetooth® wireless technology), Siri® Eyes Free, and integrated backup camera display. 4.2-in. color dual Multi-Information Display (MID) with customizable screens including Energy Monitor, Hybrid System Indicator and Eco Score, Eco Savings Record, Drive Monitor, Eco Wallet, Eco Diary, climate control, driver support systems, audio system content and navigation system content.

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• Starting *MSRP: $26,735
• Engine: 1.8L 4-Cyl. ECVT Hybrid
• Transmission: Electronically controlled Continuously Variable Transmission (ECVT)
• Performance: EV/ECO/POWER Modes; 95 hp @ 5200 rpm (71 kW @ 5200 rpm), 105 lb.-ft. @ 3600 rpm (142 N•m @ 3600 rpm)
• Fuel Economy: 54/50/52 mpg city/highway/combined
• Interior Features: Smart-flow climate control system with pollen filtration, Integrated backup camera, 4.2-in. color dual Multi-Information Display (MID) with customizable screens including Energy Monitor, Hybrid System Indicator and Eco Score, Eco Savings Record, Drive Monitor, Eco Wallet, Eco Diary, climate control, driver support systems, audio system content and navigation system content, Fabric-trimmed front seats with seatback pockets; 6-way adjustable driver's seat; 4-way adjustable front passenger seat, 60/40 split fold-down rear seats with center armrest, Digital instrumentation with speedometer, fuel gauge, odometer, current and average fuel economy, distance to empty, shift-position indicator and EV, ECO, Power Mode, Smart Key System on three doors with Push Button Start and remote illuminated entry
• Exterior Features:i-LED projector low- and high-beam headlights with auto on/off feature, LED Daytime Running Lights (DRL) with on/off feature, Heated power outside mirrors with folding feature, Color-keyed outside door handles, Washer-linked variable intermittent windshield wipers
• Radio and Technology: Entune™ Premium Audio with Integrated Navigation and App Suite — includes Entune™ Multimedia Bundle (7-in. high-resolution touch-screen with split-screen display, AM/FM CD player, six speakers, auxiliary audio jack, USB 2.0 port with iPod®47 connectivity and control, advanced voice recognition, hands-free phone capability, phone book access and music streaming via Bluetooth® wireless technology), Siri® Eyes Free,41 Entune® App Suite, HD Radio™24 Technology, HD Radio™ Predictive Traffic and Doppler Weather overlay, AM/FM cache radio, SiriusXM® Satellite Radio with 3-month complimentary SiriusXM All Access trial, Gracenote® album cover art, and integrated backup camera display. Access to Entune® App Suite is subscription-free. See toyota.com/entune for details.

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• Starting *MSRP: $28,115
• Engine: 1.8L 4-Cyl. ECVT Hybrid
• Transmission: Electronically controlled Continuously Variable Transmission (ECVT)
• Performance: EV/ECO/POWER Modes; 95 hp @ 5200 rpm (71 kW @ 5200 rpm), 105 lb.-ft. @ 3600 rpm (142 N•m @ 3600 rpm)
• Fuel Economy: 54/50/52 mpg city/highway/combined
• Interior Features: Smart-flow climate control system with pollen filtration, 60/40 split fold-down rear seats with center armrest, Digital instrumentation with speedometer, fuel gauge, odometer, current and average fuel economy, distance to empty, shift-position indicator and EV, ECO, Power Mode, Smart Key System on three doors with Push Button Start and remote illuminated entry,
• Exterior Features: Bi-LED projector low- and high-beam headlights with auto on/off feature, LED Daytime Running Lights (DRL) with on/off feature, Heated power outside mirrors with folding feature, Color-keyed outside door handles, 17-in. 5-spoke alloy wheels, Washer-linked variable intermittent windshield wipers,15-in. 5-spoke alloy wheels
• Radio and Technology: Entune™ Premium Audio with Integrated Navigation and App Suite — includes Entune™ Multimedia Bundle (7-in. high-resolution touch-screen with split-screen display, AM/FM CD player, six speakers, auxiliary audio jack, USB 2.0 port with iPod®47 connectivity and control, advanced voice recognition, hands-free phone capability, phone book access and music streaming via Bluetooth® wireless technology), Siri® Eyes Free,41 Entune® App Suite, HD Radio™24 Technology, HD Radio™ Predictive Traffic and Doppler Weather overlay, AM/FM cache radio, SiriusXM® Satellite Radio with 3-month complimentary SiriusXM All Access trial, Gracenote® album cover art, and integrated backup camera display. Access to Entune® App Suite is subscription-free. See toyota.com/entune for details.

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• Starting *MSRP: $29,685
• Engine: 1.8L 4-Cyl. ECVT Hybrid
• Transmission: Electronically controlled Continuously Variable Transmission (ECVT)
• Performance: EV/ECO/POWER Modes; 95 hp @ 5200 rpm (71 kW @ 5200 rpm), 105 lb.-ft. @ 3600 rpm (142 N•m @ 3600 rpm)
• Fuel Economy: 54/50/52 mpg city/highway/combined
• Interior Features: Smart-flow climate control system with pollen filtration, SofTex®-trimmed heated front seats with seatback pockets; 8-way power-adjustable driver's seat with power lumbar support; 4-way adjustable front passenger seat, 60/40 split fold-down rear seats with center armrest, Digital instrumentation with speedometer, fuel gauge, odometer, current and average fuel economy, distance to empty, shift-position indicator and EV, ECO, Power Mode
• Exterior Features:Bi-LED projector low- and high-beam headlights with auto on/off feature, LED Daytime Running Lights (DRL) with on/off feature, Heated power outside mirrors with folding feature, Color-keyed outside door handles, 15-in. 5-spoke alloy wheels,
• Radio and Technology: Entune™ Premium Audio with Integrated Navigation and App Suite — includes Entune™ Multimedia Bundle (7-in. high-resolution touch-screen with split-screen display, AM/FM CD player, six speakers, auxiliary audio jack, USB 2.0 port with iPod®47 connectivity and control, advanced voice recognition, hands-free phone capability, phone book access and music streaming via Bluetooth® wireless technology), Siri® Eyes Free,41 Entune® App Suite, HD Radio™24 Technology, HD Radio™ Predictive Traffic and Doppler Weather overlay, AM/FM cache radio, SiriusXM® Satellite Radio with 3-month complimentary SiriusXM All Access trial, Gracenote® album cover art, and integrated backup camera display. Access to Entune® App Suite is subscription-free. See toyota.com/entune for details.

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• Starting *MSRP: $30,565
• Engine: 1.8L 4-Cyl. ECVT Hybrid
• Transmission: Electronically controlled Continuously Variable Transmission (ECVT)
• Performance:EV/ECO/POWER Modes; 95 hp @ 5200 rpm (71 kW @ 5200 rpm), 105 lb.-ft. @ 3600 rpm (142 N•m @ 3600 rpm)
• Fuel Economy: 54/50/52 mpg city/highway/combined
• Interior Features: Integrated backup camera, Smart-flow climate control system with pollen filtration, 4.2-in. color dual Multi-Information Display (MID) with customizable screens including Energy Monitor, Hybrid System Indicator and Eco Score, Eco Savings Record, Drive Monitor, Eco Wallet, Eco Diary, climate control, driver support systems, audio system content and navigation system content, SofTex®-trimmed tilt/telescopic steering wheel with audio, Soft-touch upper door trim with chrome accent, SofTex®-trimmed door armrest area with chrome accent interior door handles
• Exterior Features: Bi-LED projector low- and high-beam headlights with auto on/off feature, Active grille shutter, Heated power outside mirrors with folding feature, Color-keyed outside door handles, 17-in. 5-spoke alloy wheels, Touring grade unique rear bumper treatment, Rain-sensing variable intermittent windshield wipers, Color-keyed roof-mounted shark-fin antenna, Intermittent rear window wiper
• Radio and Technology: Entune™ Premium Audio with Integrated Navigation and App Suite — includes Entune™ Multimedia Bundle (11.6-in. HD multimedia display, AM/FM, MP3/WMA playback capability, six speakers, auxiliary audio jack, USB 2.0 port with iPod® connectivity and control, advanced voice recognition, hands-free phone capability, phone book access and music streaming via Bluetooth® wireless technology), Siri® Eyes Free, Entune® App Suite, HD Radio™ Technology, HD Radio™ Predictive Traffic and Doppler Weather overlay, AM/FM cache radio, SiriusXM® Satellite Radio with 3-month complimentary SiriusXM All Access trial,20 Gracenote® album cover art and integrated backup camera display. Access to Entune® App Suite59 is subscription-free. See toyota.com/entune for details.